Newsletter Marketing – The right tools for sustainable success
In times of Facebook and Instagram it may sound a bit outdated, but newsletter marketing is still one of the most effective ways to reach your target audience. Therefore, we would like to show you in this article which tools you need to achieve sustainable success through newsletter marketing.
SEO: 10 immediate actions with high impact in 2020
There are measures for “Search Engine Optimization”, SEO for short, which optimize your website to be found by as many users as possible. If these measures are applied correctly, you can compete with companies that have many times your advertising budget available. Therefore, we would like to present you the 10 best SEO measures now.
LinkedIn – The business network for your company
LinkedIn is a professional social media network, which has made it its business to make business contacts. That’s why LinkedIn is one of the best ways for your company to acquire new customers, because LinkedIn was developed for this very purpose. In this article we show you how to use the LinkedIn Sales Navigator and LinkedIn Ads to find new customers for your business.
TikTok – Selfie 2.0 or an opportunity for companies?
When it comes to online advertising, the choice is usually made on either Google or Facebook. Both players are also often used. But there is a new marketing player that is particularly worthwhile as a marketing tool for a young target group: the social video app TikTok.
UI/UX, Marketing, Product
Productivity – Smart apps that help you do your job in 2020
Many entrepreneurs and their employees will probably be familiar with this, more and more e-mails accumulate in their e-mail inbox, the to-do list gets longer and longer and you often don’t know where to start. Deadline pressure, unfinished tasks and a lack of overview of tasks often lead to sleep problems and other illnesses. Time is the most precious thing we have in our lives and therefore it is important not to waste it and to allocate it correctly. In our article we have summarized which apps are a must for a productive everyday life.
Plugins – 10 Must Have Plugins for WordPress Websites
A company website should offer its customers and interested parties all necessary information about the company and its products, have to have an attractive design and be user-friendly. In recent years WordPress has developed from a platform for blog posts to an allround solution for websites and is now also known as a Content Management System (CMS). We show you the must have plugins for your website in this article.
OnPage-SEO: Technical optimization for a faster website
The speed or loading time of a website plays an important role for Google in addition to a variety of other factors for the assessment of the quality of the site and the ranking in the search engine. In addition, we all want the users who visit our website to stay on the website and to inquire or buy – it should come to a conversion. We are going to present you the most important factors for a successful, technical search engine optimization and the recommended tools in this article.
The perfect banner design – what should you take care of?
Banner advertising is and remains a popular channel in online marketing. However, in times of ad blockers and banner blindness, the acceptance and reaction of users is strongly dependent on the design of the banner ads. In this blog article, we’ll show you what to look out for when designing your banner to successfully market your business through display and social ads.
Design, Agency, UI/UX
PP-Performance – Design Awards for Corporate Website Relaunch
True to the motto “We lead, others follow”, we have done our best and are proud to receive several design awards for the PP-Performance website relaunch. True to our tradition, we would like to give a little insight on how we built the website and what makes it special.
Copywriting – Texting for the ads
In the beginning, there was just a word. The Bible is still one of the most widely used narrative works ever written and serves as one of the most comprehensive examples of visual writing. But already at the beginning of the first high cultures and free trade, the loud market barker has developed into a writer, whereby the first sales-promoting means of the form of word and font were used.